Posted ineCommerce
I got my first online sale!
Celebrating a Milestone: My First Online Sale Starting a new business venture is always an exciting journey, filled with anticipation and hope. Three weeks ago, I officially launched my own…
Posted ineCommerce
2021 Facebook Ads campaign blueprint (diagram included) Here’s what I do to generate 4 to 8x ROAS from Facebook Ads
A Strategic Blueprint for Facebook Advertising Post-iOS14: Achieving 4 to 8X ROAS The landscape of Facebook advertising has undergone significant shifts since the implementation of iOS14 updates, compelling marketers to…
Posted ineCommerce
10 Years Of Pain, The One Thing That Works…
10 Years of Experience? Here's What Truly Works for Growing Your Business As the founder of Mantry.com, I’ve spent over a decade navigating the unpredictable world of marketing and customer…
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What Happened When I Stopped Automating Emails After 8 Years.
Reevaluating Automated Email Flows: A Personal Approach to Customer Engagement In the modern entrepreneurial landscape, automated email sequences have become a cornerstone of many marketing strategies. Platforms like Klaviyo and…
Posted ineCommerce
spent $12K on a product photoshoot. got worse conversion rates… got any ideas???
Enhancing E-commerce Visuals: Lessons Learned from a $12,000 Product Photoshoot In the competitive world of direct-to-consumer (DTC) fashion, striking visuals are often considered vital for brand success and investor confidence.…
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If you’re Successful in ecommerce what does your Life Look Like?
Exploring the Lives of Successful Ecommerce Entrepreneurs: What Does Achievement Truly Look Like? In the dynamic world of ecommerce, success can take many forms—and from the outside, those differences often…
Posted ineCommerce
Client wants to launch a “fake competitor” store to capture more market share. We advised against it, but he’s stubborn. How would you handle this?
Strategic Considerations for Launching a "Fake Competitor" E-Commerce Store: Risks and Best Practices In the dynamic world of e-commerce, business owners often explore innovative strategies to capture market share, increase…
Posted ineCommerce
Stripe holding $33,000 hostage and threatening to withdraw more funds
Navigating funds holds and account issues with Stripe: A real-world eCommerce experience Running a successful online store involves managing numerous moving parts, including reliable payment processing. However, disruptions can occur,…
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US and China Agree to Lower Tariffs
US and China Announce Agreement to Reduce Tariffs: Implications for Global Trade and American Businesses In a significant development aimed at easing global trade tensions, the United States and China…
Posted ineCommerce
Made a change that’ll save my company $150k+ over the next 12 months, only get a $10k raise. Does that seem fair? Am I getting shafted?
Evaluating Compensation in Light of Business Impact: A Case Study on Salary Adjustment and Value Creation In today’s competitive landscape, it's common for employees to seek recognition and fair compensation…